Strategic planning
that works.

There’s a reason most companies struggle with strategy.

It’s tough, and it’s even tougher when it’s not supported by a framework that streamlines strategic activity and institutes rigor into the process. Our approach takes a complex idea and translates it into language that can quickly and succinctly be communicated at every level of an organization.

It works because it’s strategy, made simple.

Portrait of investment advisor businesswoman sitting at office in front of computer and consulting with young professional man.


5% of the work force, on average, understands their company’s strategy.


25% of managers have incentives that are linked to the successful execution of strategy.


60% of organizations fail to link their budgets to their strategy.


85% of executive teams spend less than one hour per month discussing strategy.


Successful companies operate differently when it comes to strategy.

Strategy brings visibility and accountability to the core objectives of the organization, and ensures activities are aligned to the financial goals. It’s about making the tough choices for those key activities that deliver the objective. As hard as a good strategy is to develop, executing is even harder.

  • Strategy is built into the daily work
  • Resources are allocated to strategy (budget and people)
  • Employee performance measures are aligned to strategy
  • Employees are engaged with strategy
  • Strategy is consistently monitored and reviewed

Find out why Fortune 500 companies choose OGSM.

Simplify strategic planning with OGSM.

OGSM is a strategy framework that transforms objectives, goals, strategies and measures into actionable, executable plans popularized in the 1980s by Procter & Gamble as a means of aligning their global organization. ArchPoint is the leader in OGSM methodology and delivery and has helped hundreds of organizations – large and small – make the complex simple by harnessing the power of OGSM.

The ArchPoint OGSM Process

The process is grounded in a solid assessment of the current state of the business, clear and realistic growth expectations, and a list of capabilities needed to deliver the plan.



ArchPoint’s process doesn’t start with strategy—it starts with an honest assessment of both the internal organization and external influences on the business.  

  • Internal assessment areas include barriers, performance, processes, people, decision making and information.
  • External assessment areas include competition, market trends, distributor/supplier influence and customers.
  • Benchmark internal capabilities and identify gaps that impact strategic success.

Strategy Development & Alignment  

The development of a strategic plan is only the beginning—for true success, leaders must be aligned on the priorities and communicate how each employee in the organization contributes.   

  • Align team around business priorities and critical areas to improve.
  • Build a strategic plan to deliver on objectives and financial goals, focusing on growth, productivity and people.
  • Create and distribute workplans to deliver the work, including team members, definition of success, barriers, metrics, budgets and key milestones.

Solution Design 

Achieving strategic success oftentimes requires reallocating resources and designing new competencies to fill capability gaps. It also potentially requires choosing to spend time on different activities to achieve different results. Capabilities and activities typically fall within the following areas: 

  • Growth—develop a product/service roadmap that may include new products/markets/investments to support the organization's goals.
  • Productivity—evaluate and optimize processes to improve efficiencies and create functional excellence.
  • People—engage in organizational development that may include adding resources/skills or restructuring talent to support the new strategic direction.


The most difficult step in this process is execution. The strategy must remain a central focus for the organization. Leaders must manage unexpected challenges, guide the team through stages of change and keep team members aligned to deliver the plan.

  • Develop a management routine with the right cadence and structure to review progress of the strategic plan across all levels of the organization.
  • Automate the daily management and tracking of strategy via myOGSM to keep focus on the right work to execute the plan.
  • Build and implement a strategy communication campaign to increase understanding of the strategy, drive transparency and share results.

Experience matters.

Although the questions are simple, many times the answers are not obvious. Our experience allows us the ability to focus on what matters – getting through internal presumptions to uncover the right choices for the business.

Click here to learn more about ArchPoint.


Craig Berkowitch


Jane Bilcock


Renee Camplese


Rick Wood


Jesse Edelman


Stephen Peele


Amy Ritchie


Richard Spoon

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